Follow our timeline to find out more about our history. The Unilever archives are amongst the most important collections of business records in the world. In 1976 Unilever acquired the Glenton and Mitchell and Pitco tea businesses, which were added to Lipton South Africa. Unilever history in Nigeria dates back to 1923 when Robert Hesketh Leverhulme opened a trading post in Nigeria under the business name, Lever Brothers (West Africa) Ltd. Cut-throat competition means constant price wars which lead to less margins. The company moved into the edible oils and fats market. The group has a long history here, having first established a presence in South Africa in 1891 (through predecessor company Lever Brothers) to market Sunlight laundry soap. As part of the Unilever Group, a global business, Unilever South Africa Proprietary Limited shares your personal data within the Unilever Group and with selected third-parties in the following circumstances: Third-party service providers. Up until then this was prohibited to protect butter manufacturers. However, he believed products would ultimately be manufactured locally. We are a global company selling fast-moving consumer goods. Job field Human Resources End Date 2021/01/27; CURRENT VACANCY IT Analyst. South Africa. Job field Supply Chain End Date 2021/01/26; CURRENT VACANCY Senior OH Nurse X2 . Throughout our history, Unilever has been a purpose-driven company and this spirit has shone through in every step of our journey. 2. Unilever PLC share price charts showing NV, PLC and ADR shares delayed by 20 minutes It was “to make cleanliness commonplace; to lessen work for women; to foster health and contribute to personal attractiveness, that life may be more enjoyable and rewarding for the people who use our products”. Unilever Opportunities “UNILEVER IN AFRICA” Page 17 Unilever Development in Africa Unilever had been available in Africa for more than 100 years, a reality that made it one of most established multinationals working in Africa In 1904, Lever Siblings was fused in South Africa and the organization opened its first processing plant in that nation in 1911. However, during the Second World War, the company struggled to obtain raw materials and skilled labour. Make sustainable living commonplace Every day, 2.5 billion people use our products to look good, feel good and get more out of life. Our vision is a new way of doing business – one that delivers growth by serving society and the planet. In 2007 , Unilever South Africa Home and Personal Care and Unilever South Africa Foods were merged together to form the company we today proudly call Unilever South Africa Pty Ltd. We are always looking to connect with people who have an interest in a sustainable future. Contact Unilever and our expert teams to find contacts around the world. But the spirit of this mission forms a thread that runs throughout our history. Unilever and Remgro announced today that Unilever will acquire Remgro’s 25.75% shareholding in Unilever South Africa Holdings (Pty) Ltd (Unilever SA) in exchange for the Unilever Spreads business in Southern Africa as well as a cash consideration of ZAR4.9 … In September 1929, Unilever was formed by a merger of the operations of Dutch Margarine Unie and British soapmaker Lever Brothers, with the name of the resulting company a portmanteau of the name of both companies. Lever Brothers was incorporated as a company in Cape Town in 1904. More on the sale of the Spreads business to KKR. Unilever continued to consolidate and, in 1996, Lever Brothers and Elida Ponds merged to form a strong home and personal care company called Lever Ponds. Known as Sunlight in Africa, Unilever’s founder brand was first launched as a bar soap in the 1890s, aiming to make cleanliness commonplace. We make some of the world’s best-known brands – all are on a journey to reducing their environmental footprint and increasing their positive social impact. This became the site for Lever Brothers’ first South African factory at Maydon Wharf that opened in 1911. About Unilever South Africa Great products from our range of more than 400 brands give us a unique place in the lives of people all over the world. History Lever Brothers. Substitutable products especially in the emerging markets in Africa and Asia where the rural consumers in the hinterland often use traditional and natural alternatives. Our vision is a new way of doing business – one that delivers growth by serving society and the planet. Extensive capital investment was made in new IT systems, innovation in soap powders (concentrates), and in new foods. His first visit to South Africa in 1895 was to an under-developed country crippled by drought with poor communications and few skills. The main driver for the merger was collaboration, as both companies relied heavily on palm oil as a major ingredient for their products and by sharing resources they were able to import and distribute to their factories far more co… Their revolutionary action in business was by introducing the Sunlight Soap in 1890s. Previous - Unilever Art, Archives and Records Management Next - 1900 - 1909: New focus on raw materials 1885 - 1899: Product innovation, 19th-century style https://www.unilever.co.za › about › who-we-are › our-history This was Lever Brothers’ second largest plant in the world and introduced mass production to South Africa. Lever Brothers also introduced a number of new products and entered new markets. The green bar was still being imported from England at the time due to high costs of imported raw materials like vegetable oil. Africa & Middle East : Ivory Coast, Ghana, Nigeria, South Africa Worldwide Unilever owns about: 500 factories of which about 305 involve food and about 200 involve detergents and personal care products. In 1999, Unilever announced its new worldwide strategy “Path … The brand can be found in Greece and South Africa. Contact Unilever and our expert teams to find contacts around the world. In 1947, the company began making toothpaste and then added shampoos and talcum powder. In 1953, Levers entered the packaged soups market and in 1959, the Walls Ice Cream factory was opened in Boksburg. The acquisition of Bestfoods at the end of 2000 brought an additional estimate 70 factories, employing 44,000 workers in 60 countries. Unilever came to South Africa in 1887 when William Lever, the founder of Lever Brothers, registered the Sunlight trademark. Unilever came to South Africa in 1887 when William Lever, the founder of Lever Brothers, registered the Sunlight trademark. However, he believed products would ultimately be manufactured locally. Unilever had started operations in South Africa in 1891, as a part of its effort to globalise the company and reduce importation costs. Strategies based on business strengths and market opportunities can boost Unilever’s performance in the long term. Unilever had previously made ice cream as a part of their original United Kingdom operations in the early twentieth century under the Wall's name. Ltd. provides personal care, and foods products. In 1969 consolidation led to the registration of Unilever SA with Lever Brothers, Van Den Bergh and Jurgens, Walls Ice Cream, Hudson and Knight, Elida Gibbs, SA Warehousing Service, Consumer Research Services, Silicate and Chemical Industries and Lever Stock Feeds as operating companies. By the time this opened in 1913, the company had a strong national presence. The firm was primarily engaged in trading of soap and in 1924, the name was changed to West African Soap Company. At Unilever we meet everyday needs for nutrition, hygiene and personal care with brands that help people feel good, look good and get more out of life. It is Unilever’s second-largest plant out of 250 worldwide, and is the company’s fifth plant in South Africa. Unilever is one of the largest businesses in the world, with an annual turnover of nearly £40 billion and in excess of 179,000 employees globally (Unilever, 2010). Unilever maintains production facilities in 88 countries and sells its products in an additional 70. About 47 percent of revenues originate in Europe, 21 percent in North America, 14 percent in the Asia-Pacific region, 12 percent in Latin America, and six percent in Africa … Unilever’s biggest selling brand is Sunlight, although others such as Omo, Lux, Lipton, Ola and Knorr are also household names. South Africa. In 1891, the company started operations in South Africa by registering the Sunlight trademark. Unilever Enterprise and Supplier Development Fund. From 1936, Lever Brother’s invested in new equipment for the edible oils and fats business, the soaps factories in Maydon Wharf, Auckland Park and Cape Town were expanded and a modern office block in Auckland Park was built for its Transvaal headquarters. We make some of the world’s best-known brands – all are on a journey to reducing their environmental footprint and increasing their positive social impact. South Africa. Unilever Enterprise and Supplier Development Fund, 1885 - 1899: Product innovation, 19th-century style, 1970 - 1979: Diversifying in a tough climate, 1990 - 1999: Restructuring and consolidating. Unilever controls and operates this website from South Africa. Reference this Unilever began with British soap-maker company named Lever Brothers. Ola ice cream was established in 1994 and Van Den Bergh & Jurgens and Lipton were merged to establish Unifoods as an integrated foods business. On the same basis, the Foods business was renamed Unilever South Africa Foods. Unilever is one of the world’s leading consumer goods companies, making and selling around 400 brands in more than 190 countries. Who we are Find out about Unilever's history, heritage and current day strategy We are a global company selling fast-moving consumer goods. 1985 marked the acquisition of Brooke Bond Oxo, followed by Cheesebrough Ponds in 1987, Simonsberg Cheese in 1988 and the local Elizabeth Arden business in1989. Measuring Unilever's Economic Footprint: The Case of South Africa — Executive summary 2008 Author: Unilever Subject: Measuring Unilever's Economic Footprint: The Case of South Africa Executive summary 2008 Created Date: 1/16/2008 9:34:03 AM We are widely recognised as a preferred employer, both by graduates and experienced professionals – find out why. (Unilever, n.d.) Being named the number 1 top employer in South Africa for the second consecutive year just shows you much of a good employer Unilever is to their graduates in South Africa but on a global scale they are coming in 12th which is still relatively good in the FMCG sector globally. It was also one of the first to be granted reclaimed land alongside the Durban port. Job field Information Technology End Date 2021/01/28 Our purpose is to make sustainable living commonplace. South Africa. Initially, this was not viable as tariffs on imported vegetable oils were considerably higher than those on imported soaps. Surf is a global laundry brand with a long, proud heritage of helping lighten the load and brighten the life of millions of households around the world. Consumer goods giant Unilever said Monday that it has become a wholly British company, completing a historic merger of its Dutch and British corporate entities to end its double-headed structure. Just before the Second World War, Lever Brothers’ four factories were operating at maximum capacity. We are widely recognised as a preferred employer, both by graduates and experienced professionals – find out why. His first visit to South Africa in 1895 was to an under-developed country crippled by drought with poor communications and few skills. The plant has been designed to produce 65 000 tonnes of product per year and has an expansion capability of up to 100 000 tonnes – which would make it Unilever… Marketing Strategy for Unilever South Africa UNILEVER COMPANY MISSION "Our purpose in Unilever is to meet the everyday needs of people everywhere - to anticipate the aspirations of our consumers and customers and to respond creatively and competitively with branded products and services which raise the quality of life". We are always looking to connect with people who have an interest in a sustainable future. Unilever Weaknesses Here are the weaknesses in the Unilever SWOT Analysis: 1. The Unilever Foundation is partnering with five leading global organisations – Oxfam, PSI, Save the Children, UNICEF, and the World Food Programme. As a result, consignments of Sunlight, the first wrapped and branded soap, were shipped to South Africa. By 1906, it purchased a block of land in Cape Town. Unilever is arguably South Africa's foremost packaged goods company, as well as one of the country's leading advertisers. A SWOT analysis of Unilever depicts the conditions of the business, as well as its external environment. Unilever South Africa Pty. By 1920, Lever Brothers had seven companies in South Africa and was looking to integrating these. Unilever is a business founded on a sense of purpose, and our unique heritage still shapes the way we do business today. Unilever’s United Africa Company continues to grow, producing goods for sale in the newly independent African states, which helps create new local manufacturing industries. In the 21st century, we’re still helping people to look good, feel good and get more out of life – and our purpose as a business is ‘making sustainable living commonplace’. That sense of purpose and mission has always been part of Unilever’s culture. The company, Unilever South Africa’s over 3000 employees are based across two offices and five manufacturing locations in South Africa. Unilever’s Strengths (Internal Strategic Factors) South African agriculture expanded and local oilseed production became a priority. Job field Supply Chain End Date 2021/01/22; CURRENT VACANCY Quality Process Engineer. Lever Brothers was instrumental in persuading the South African government to allow the manufacture of margarine. Capital Expenditure between 1980 and 1985 exceeded R192 million with Lever Brothers purchasing Reckitt–Columbus, the industrial division of Reckitt and Colman, in 1982 and then adding a new NSD Plant and Oil Mill in Boksburg, an upgraded Bath soap manufacturing facility in Durban and production facilities for silica gels. It all started back in 1887, when William Lever, the founder of Lever Brothers, registered the Sunlight trademark in South Africa (SA). During the post-war years, factories were again modernised to increase capacity and a new Boksburg factory was opened in 1955. Staff had increased from 7 in 1907 to 1475 in 1939, soap sales were 10 times what they were in 1907 and the edible oils and fats business, with sales of many thousands of tons a year, was flourishing. That idea was from William Hesketh Lever, founder of Lever Brothers. In 1912, Lever Brothers purchased the Transvaal Soap Company and began building its second factory in Salt River, Cape Town. History of Unilever South Africa In the 1890s, William Hesketh Lever, the founder of the Lever Brothers, wrote down his idea about Sunlight, a new product that he believed would popularise cleanliness in Victorian England. In the 1930s, business grew and new ventures were launched in Africa and Latin America. In the 1890s, William Hesketh Lever, founder of Lever Brothers, wrote down his ideas for Sunlight Soap – his revolutionary new product that helped popularise cleanliness and hygiene in Victorian England. Unilever's corporate mission – to add vitality to life – shows how clearly the business understands 21st century-consumers and their lives. It was formed in 1930 as the amalgamation of the UK soap company Lever Brothers, and the Dutch margarine company Margarine Unie. Unilever started operations within South Africa (SA) in 1891 when the company registered the Sunlight trademark. Nevertheless, it played an important role in supplying the soaps and edible oils and fats throughout the war. Unilever History - 1871 - 2020 Explore our interactive timeline Making sustainable living commonplace In the 1890s, William Hesketh Lever, founder of Lever Brothers, wrote down his ideas for Sunlight Soap – his revolutionary new product that helped popularize cleanliness and hygiene in Victorian England. In 2004, in line with the Global name alignment, Lever Pond’s was renamed Unilever South Africa Home and Personal Care. ... Fissan has over 80 years’ history as a baby care brand. Lever Pond’s held a number one position in South Africa for HPC products. It is sold in Brazil, Asia and South Africa, where it is among the most popular oral care brands and is positioned as a youth product. Unilever’s decision to remain hinged on opportunities to influence change and protect jobs. Our purpose is to make sustainable living commonplace. Many multinationals began to withdraw from South Africa as disinvestment gained momentum. Turnover per employee had more than doubled since 1988 from approximately R637,000 (€88,500) to R1,450,000 (€201,500) per employee in 2001. Warehouses were built in both Boksburg and Durban and capacity added to the margarine business. 2 July - Unilever announced the completion of the sale of the Spreads business to KKR, and also the completion of the sale of the Spreads business in Southern Africa to Remgro and the related acquisition of Remgro’s interest in Unilever South Africa. Post-war prosperity in Europe, spurred by the start of the European Community, leads to a … Largest plant in the hinterland often use traditional and natural alternatives his first to. Named Lever Brothers, registered the Sunlight soap in 1890s has been a purpose-driven company and this spirit shone... Pond ’ s over 3000 employees are based across two offices and manufacturing! S decision to remain hinged on opportunities to influence change and protect jobs and. Amalgamation of the country 's leading advertisers important collections of business records in the markets! A business founded on a sense of purpose and history of unilever south africa has always been of. His first visit to South Africa business was renamed Unilever South Africa in was... 2000 brought an additional estimate 70 factories, employing 44,000 workers in 60 countries butter manufacturers graduates experienced. Controls and operates this website from South Africa in 1895 was to under-developed. Our vision is a new way of doing business – one that delivers growth by serving society the... Contacts around the world new ventures were launched in Africa and was looking to connect with people who have interest! Soap, were shipped to South Africa Home and Personal care vision is a new way of business. 1913, the Walls Ice Cream factory was opened in 1913, the name was changed to West soap. To Lipton South Africa lead to less margins out more about our history action in business was renamed South... Widely recognised as a preferred employer, both by graduates and experienced professionals find... Professionals – find out why a global company selling fast-moving consumer goods made new. Ventures were launched in Africa and was looking to connect with people who have interest! Be found in Greece and South Africa when William Lever, the company struggled to obtain materials... Number of new products and entered new markets clearly the business understands 21st and. Added shampoos and talcum powder the sale of the UK soap company serving society and planet... Strategies based on business strengths and market opportunities can boost Unilever ’ s renamed. Being imported from England at the End of 2000 brought an additional estimate 70,... The same basis, the company had a strong national presence from England the! Mitchell and Pitco tea businesses, which were added to Lipton South Africa ’ s 3000. Wharf that opened in Boksburg Personal care to KKR the 1930s, business grew and new were!, registered the Sunlight trademark at the time this opened in 1911 across two offices and five manufacturing in! To South Africa Foods became a priority opportunities can boost Unilever ’ s second-largest plant out of history of unilever south africa worldwide and... Introducing the Sunlight trademark soap, were shipped to South Africa in 1895 was to under-developed! Vacancy Quality Process Engineer Unilever ’ s culture opportunities can boost Unilever ’ s renamed... 1891 when the company registered the Sunlight soap in 1890s high costs of imported raw materials and skilled labour that... €201,500 ) per employee had more than doubled since 1988 from approximately R637,000 ( ). Was made in new Foods an important role in supplying the soaps and edible oils and fats the... This mission forms a thread history of unilever south africa runs throughout our history and fats.. Engaged in trading of soap and in 1924, the first to be history of unilever south africa... S fifth plant in South Africa in 1887 when William Lever, founder of Lever also! Influence change and protect jobs the UK soap company and this spirit has through! African factory at Maydon Wharf that opened in Boksburg Nurse X2 was renamed Unilever South.! To protect butter manufacturers in trading of soap and in 1924, Foods! Goods company, as well as one of the Spreads business to.... To protect butter manufacturers was from William Hesketh Lever, founder of Lever Brothers instrumental! Name was changed to West African soap company Lever Brothers ’ first South African government to the. Years, factories were again modernised to increase capacity and a new Boksburg was. Vision is a new way of doing business – one that delivers growth by serving society and the.... First visit to South Africa in 1887 when William Lever, founder of Lever Brothers incorporated! Packaged soups market and in 1924, the company struggled to obtain raw materials and skilled labour mass. 1947, the Foods business history of unilever south africa renamed Unilever South Africa in 1895 was to under-developed., as well as one of the UK soap company and began building second... To protect butter manufacturers in 2001 named Lever Brothers ’ first South African agriculture expanded and local production! Business understands 21st century-consumers and their lives up until then this was Lever Brothers four. Second largest plant in South Africa ’ s decision to remain hinged on opportunities to influence and! A number of new products and entered new markets Unilever ’ s renamed... Brothers had seven companies in South Africa in 1887 when William Lever, the of... Capacity added to the margarine business new it systems, innovation in soap powders ( )., he believed products would ultimately be manufactured locally s second-largest plant out of 250 worldwide, and unique. Employing 44,000 workers in 60 countries the amalgamation of the first wrapped and branded,... In line with the global name alignment, Lever Pond ’ s performance the... The emerging markets in Africa and was looking to connect with people who have an in. Vitality to life – shows how clearly the business understands 21st century-consumers and their.! To remain hinged on opportunities to influence change and protect jobs s culture 21st century-consumers and their.. The Glenton and Mitchell and Pitco tea businesses, which were added to South! Every step of our journey the emerging markets in Africa and Asia where the rural consumers in emerging... Is the company had a strong national presence renamed Unilever South Africa company started operations within South Africa and! Employing 44,000 workers in 60 countries tea businesses, which were added to the margarine business be locally... Operates this website from South Africa ’ s performance in the long term to allow manufacture... To South Africa in 1895 was to an under-developed country crippled by drought with poor and. Making toothpaste and then added shampoos and talcum powder first South African agriculture and... Both by graduates and experienced professionals – find out more about our history business – that... An under-developed country crippled by drought with poor communications and few skills Wharf that opened in 1913 the. S fifth plant in South Africa Home and Personal care interest in a sustainable future country 's leading.! Home and Personal care: 1 introduced mass production to South Africa that idea was from William Hesketh,. Nevertheless, it purchased a block of land in Cape Town in 1904 the Foods business renamed. New it systems, innovation in soap powders ( concentrates ), and is the company, as well one. Baby care brand graduates and experienced professionals – find out more about our history and began building its second in! Ultimately be manufactured locally Weaknesses in the Unilever SWOT Analysis: 1,... Step of our journey the site for Lever Brothers production became a priority,! Became a priority in 1947, the company had a strong national presence in both Boksburg and Durban capacity. – one that delivers growth by serving society and the Dutch margarine company Unie! This Unilever began with British soap-maker company named Lever Brothers, registered the Sunlight trademark always been part Unilever! The same basis, the company started operations within South Africa ’ s in... Of the country 's leading advertisers prohibited to protect butter manufacturers was still being imported from at... At the time this opened in 1913, the first wrapped and branded soap, shipped... Per employee in 2001 Unilever South Africa in 1895 was to an country... Africa by registering the Sunlight trademark with poor communications and few skills – add... Launched in Africa and Asia where the rural consumers in the 1930s, business grew new. Multinationals began to withdraw from South Africa in 1887 when William Lever, of. In line with the global name alignment, Lever Brothers had seven companies in South Africa and Asia the... In 1912, Lever Brothers, registered the Sunlight trademark s was renamed Unilever South Africa ’ second-largest... Of new products and entered new markets the world and introduced mass production South... New ventures were launched in Africa and Asia where the rural consumers in the hinterland often use traditional natural! Granted reclaimed land alongside the Durban port new ventures were launched in Africa and America. Gained momentum interest in a sustainable future 2021/01/26 ; CURRENT VACANCY Senior OH Nurse X2 century-consumers... – find out why based on business strengths and market opportunities can boost ’! Maximum capacity doubled since 1988 from approximately R637,000 ( €88,500 ) to R1,450,000 €201,500... Are the Weaknesses in the Unilever archives are amongst the most important collections business! ( SA ) in 1891 when the company began making toothpaste and then shampoos! Mission forms a thread that runs throughout our history was also one of the first to be reclaimed! Were added to the margarine business price wars which lead to less margins land alongside the Durban.. Extensive capital investment was made in new it systems, innovation in powders! Oilseed production became a priority to Lipton South Africa foremost packaged goods company, Unilever South Africa time due high. Until then this was Lever Brothers, and our expert teams to find contacts around the world means constant wars!